Describe A Past Purchase Including The Following Describe A Purchase You Made Th

describe a past purchase including the following:

1.  Describe a purchase you made that included all the steps in the consumer decision process. 

2.  List the options you included in the Awareness set, the Consideration set, the Choice set.  

3.  For each set in your example, describe specific actions those marketers could take to move their offering to the next set.

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